What It Is
RFKTeamReport.com is a long-form chronicle of Robert F. Kennedy Jr.’s tenure at HHS and the broader Make America Healthy Again movement — formatted like an ESPN scorecard site, treating the team as a roster you can follow.
This is the second BWS content vertical after AllegedFraud, but with a completely different editorial posture. AllegedFraud is exposé. RFKTR is movement chronicle — supportive, rigorous, narrative-driven. Vaccines are covered as news, not as the brand identity.
The Roster
- 6 HHS Leadership profiles — Secretary Kennedy and his confirmed appointees
- 10 Movement Voices — the doctors, journalists, advocates, and researchers shaping the broader MAHA conversation
- Weekly Scoreboard — running tally of policy moves, appointments, hearings, and announcements
- Chronicle long-form — narrative timeline of the three-year arc
- Issues pages — topic deep-dives on the policy questions in play
How It’s Built
Hugo static site, Netlify-deployed, built on the same BWS Universal Profile template that powers SelfGrowthVideos creator pages — extended with a scorecard variant for player profiles. Each player gets a Classic-variant profile page (bio, video catalog, social, related coverage) plus scorecard stats specific to their role.
Editorial standards are deliberately high. The Content Vetting Standard built for AllegedFraud carries over: 30-second credibility check on every embedded video, no slop-farm content, original sources cited where available. Naming convention locked: “RFK” in the brand, “Robert F. Kennedy Jr.” on first mention then “Kennedy” thereafter.
Why It Exists
Mainstream health journalism has spent two decades treating skepticism of public health orthodoxy as fringe. That posture is now untenable — there’s a Cabinet Secretary executing a substantively different agenda, and millions of Americans are paying close attention. Someone needs to chronicle it the way ESPN chronicles a season: with rosters, stats, narrative arcs, and a clear point of view that doesn’t pretend to be neutral.
That’s what this project is for.