This Is Not An Agency Engagement
Most marketing agencies sell you hours. You pay for activity. You hope the activity turns into results. If it doesn’t, they keep billing.
Growth Partner is the opposite. I join your business as your fractional Chief Marketing Officer. I bring the full BWS operating stack — AI voice agents, SEO, lead generation, content, automation, infrastructure. I run the marketing function the way a CMO does, not the way an account manager does. And I’m paid partly on a monthly fee and partly on equity tied to what your business actually becomes.
Because of that, I’m deeply selective about who I do this with. Rare slots. High signal. Low volume. Every engagement vetted.
What This Actually Looks Like
I take responsibility for your growth function. Not one channel. Not one tactic. The whole function.
I bring the stack. Every tool, agent, and automation you’ve seen on this site. Nothing built from scratch at your expense — it’s already proven, already running on other BWS properties, and it just gets configured for you.
I run strategy, not just execution. You’d get a real CMO relationship — monthly strategy reviews, quarterly planning, data-driven shifts. Not a status report.
I’m in it long enough to matter. Typical engagement is 12 to 24 months minimum. Shorter than that and there’s no way the compounding SEO and brand work pays off. Longer if it’s going well.
Compensation is blended. Part monthly fee (reduced from what a Lead Machine Max engagement would be). Part performance equity — up to 30% depending on the scope of work, the stage of the business, and how much upside is on the table.
Who This Is For
- Founders running a business with real revenue momentum — not a deck, not an idea, a business that’s actually making money and now needs a marketing operator to unlock the next stage.
- Operators whose marketing function is the bottleneck to growth.
- Companies in niches where I already understand the customer — local services, hospitality, specialized consumer categories.
- People who would rather give up equity to a partner who ships than trade cash for activity from an agency that doesn’t.
Who This Is Not For
- Pre-revenue startups looking for a co-founder.
- Businesses that want “marketing help” but don’t want a partner.
- Anyone who wants to dictate the strategy and have me execute. If you already know what to do, hire a Lead Machine package and have me execute it — that’s a better fit.
- Businesses in niches I don’t understand. I say no a lot. It’s not a shortage — it’s protecting the engagement quality for the people I do say yes to.
What Happens Next
This is application-only because the fit matters as much as the fee.
Apply for Partnership — send me what you’re building, what the revenue looks like, what you think the marketing function needs, and why you’re considering a partnership model instead of an agency.
If it’s a fit, we’ll have a real conversation — not a sales call, an actual scope conversation with terms. If it’s not a fit, I’ll tell you the same day and point you toward whichever BWS package (or competitor) makes more sense.
Call: 386-384-8445 if you’d rather talk first.
Slots: extremely limited. I typically run 2 to 3 Growth Partner engagements at a time, maximum.