You don’t need to be on every platform. You need to be on the right ones, set up correctly, with consistent branding that matches your website and feeds your SEO.
Most business owners either ignore social media entirely or waste hours posting content that nobody sees. There’s a middle ground — a professional presence that works for you without consuming your life.
What’s Included
Platform Setup & Optimization
I set up and fully optimize your profiles on the platforms that actually matter for local service businesses:
- Google Business Profile — the single most important listing for local SEO. Photos, services, posts, Q&A, reviews strategy
- Facebook Business Page — professional setup with cover images, service listings, call-to-action buttons, and Messenger integration
- Instagram Business — connected to Facebook, branded grid, bio link optimized
- LinkedIn Company Page — for B2B credibility and professional networking
- Yelp Business — claimed, optimized, and monitored
- YouTube Channel — if you have video content (or plan to), this gets set up with SEO-optimized descriptions and playlists
Every profile gets consistent branding — same logo treatment, same color palette, same messaging. When someone finds you on any platform, it looks like the same business.
Why This Matters for SEO
Social media profiles are some of the highest-authority pages on the internet. When you search for any business, their Facebook, LinkedIn, and Yelp pages often show up on page one alongside their website.
That means properly optimized social profiles give you multiple spots on page one for your business name. It also sends trust signals to Google — consistent NAP (Name, Address, Phone) across all platforms tells the algorithm you’re a legitimate, established business.
I’ve seen businesses jump in local rankings just by cleaning up inconsistent social profiles. It’s low-hanging fruit that most people ignore.
Content Templates & Posting Strategy
I don’t manage your social media long-term — that’s a different service. But I set you up with:
- 30 days of starter posts tailored to your business and industry
- A simple posting calendar you can follow (or hand to an employee)
- Canva templates with your branding so anyone can create on-brand posts
- AI content prompts so you can generate fresh posts in seconds using ChatGPT or Claude
The goal is self-sufficiency. You shouldn’t need to pay someone $1,500/month to post on Facebook for you.
Integration With Your Website
Your social profiles don’t live in a vacuum. I connect everything:
- Social links in your website header and footer
- Open Graph meta tags so your pages look good when shared
- Review widgets pulling from Google and Yelp
- Click-to-call and click-to-message buttons everywhere
- If you have an AI chat system, it gets connected to Messenger too
What This Costs
Social media setup is typically included as part of a full website build. If you need standalone social setup and optimization, it’s a flat project fee — no monthly retainer.
You own all the accounts. I set them up under your email, your phone number, your business. Nothing is held hostage.
Ready to Get Set Up?
Call me: 386-384-8445
Or fill out the contact form. I’ll take a look at your current social presence and tell you exactly what needs fixing.