GoHighLevel Services and Features Overview
GoHighLevel is a comprehensive marketing and CRM platform tailored for agencies and businesses. It offers a wide range of tools and services, including:
CRM and Client Management
- Centralized client relationship management (CRM)
- Contact management with tagging and segmentation
- Lead tracking and pipeline management
- Appointment scheduling and calendar integration
Marketing Automation
- Email marketing campaigns and automation
- SMS marketing campaigns and automation
- Automated follow-ups and reminders
- Drip campaigns and nurturing sequences
- Sales funnel creation and management
Website and Funnel Builder
- Drag-and-drop website builder
- Sales funnel templates and custom design
- Landing pages and opt-in forms
- Blog creation and hosting
- Membership site creation
Communication Tools
- Two-way SMS communication
- Email communication management
- VoIP phone system integration
- Call tracking and recording
- Integrated chat widget for websites
- Social media direct messaging integration
Reputation Management
- Online review generation and management
- Automated review requests via SMS and email
- Monitoring and responding to reviews
- Google My Business integration
Analytics and Reporting
- Real-time reporting dashboard
- Campaign performance analytics
- Pipeline and revenue tracking
- ROI tracking for marketing campaigns
Agency-Specific Features
- White-label platform for agencies
- Sub-accounts for multiple clients
- Automated client onboarding
- Agency branding customization
- Affiliate management and commission tracking
Integrations
- Integration with popular tools like Zapier, Stripe, and QuickBooks
- API for custom integrations
- Native integrations with Facebook, Google Ads, and more
Mobile App
- Access to the GoHighLevel platform via a mobile app
- On-the-go client management and communication
Workflow Automation
- Custom workflows for lead nurturing
- Task automation for sales and marketing teams
- Conditional logic in workflows for personalized automation
E-Commerce Support
- Product catalog and cart management
- Payment processing integration (e.g., Stripe, PayPal)
- One-click upsells and order bumps
Learning and Membership Tools
- Course and membership site creation
- User management and access control
- Content drip scheduling for courses
AI and Chatbot Features
- AI-driven chatbots for lead engagement
- Automated FAQ and customer support bots
- Lead qualification via AI
Voice and Call Services
- Call forwarding and call tracking
- Automated voicemail drops
- Click-to-call functionality
GoHighLevel is particularly effective for businesses and agencies looking to consolidate multiple marketing tools into a single platform.