Competitor & Market Research Is A Must Do!
Looking for a competitor researcher for your local business? I have mad experience from ranking stuff internationally and can easily find money for you and your company. have a look at this video where I take a basic look at two competitors in the bioluminescence market. One company has done some work and the other did some work but did it poorly. One company is getting 35,000+ visitors every moth while the other is getting less than 4,000.
It's All About Website Development, Not SEO!
Here are two companies in the same niche offering very similar services in the kayak tour business. They are both located near Titusville but one has there address listed and the other doesn’t. One has developed things like schema, permalinks and contact forms and the other hasn’t. I bet I could quadruple the second place company in just a few months.
Here Are The Two Companies I Talk About In The Video Above:
So What Are The Major Problems That Cause These Two To Be So Different?
A true web strategist can find all sorts of issues that if fixed could make all the difference in every aspect of your companies marketing. Have a look at the lists below to see those differences.
A Day Away Kayak Tours: (4,000 Monthly Visitors)
- Is Running Google AdWords & Facebook Ads
- Has Not Developed Schema
- Has Not Set Permalinks
- Has Not Targeted Their Location Or Service Area
- Has Not Developed Their Footer
- Has Not Developed Their Contact Us Page
- Is Not Using Facebook Messenger
- Is Running Facebook Ads Without Messenger
- Has Created YouTube (But Not Effective)
- Has Created Videos But Added No Description
- Has Not Added Website Link To YouTube Header
- Has 13 YouTube Videos Total
- Has Not Developed YouTube "About" Page
- Has Added Good Description To Facebook Videos
- Has Pinterest No Instagram
- Has Not Developed Other Languages
- Has Dead Google Plus Link
BK Adventures: (38,000 Monthly Visitors)
- Does Not Appear To Be Running Ads (They Are King)
- Has Partially Developed Schema (poorly)
- Has Set Permalinks
- Has Partially Targeted Their Location Or Service Area
- Is Using Facebook Messenger
- Has Developed Their Footer
- Has Developed Their Contact Us Page
- Has Developed Their Contact Us Page
- Has Created YouTube (But Not Effective)
- Has Created Videos But Turned Off Comments
- Has Created Videos But Added No Description
- Has 50+ YouTube Videos Total
- Has Developed YouTube "About" Page
- Has 384 Facebook Reviews Currently
- Has Facebook Videos
- Has Not Added Good Description To Facebook Videos
- Has Instagram No Pinterest
- Has Developed Other Languages